Consulting The team behind Let It Glow

Run the best lighting company in your market

Strategy and hands-on help for lighting contractors: your brand, your marketing, your systems and the craft itself, from people who have built and run a lighting company.

Book a consultation Explore the services
  • Playbooks from a working lighting company
  • Digital and on-the-roof expertise
  • One team, one plan

Services

Every part of the business, done properly

Choose one area or bring us the whole picture. Each engagement starts with a conversation about where you want to take your company.

  • Website and request forms

    A site that looks as good as your installs, with request forms that turn visitors into booked estimates.

    • Redesigns
    • Request forms
    • Mobile first

  • Branding and graphic design

    A look people remember, carried across everything your crews and customers see.

    • Logos
    • Yard signs
    • Truck wraps
    • Door hangers

  • Ads and lead generation

    Show up when homeowners are ready to book, and earn the reviews that win the click.

    • Meta ads
    • Google ads
    • Google reviews

  • Lead flow, CRM and custom integrations

    Every lead followed from first call to signed quote, with the tools you already use connected.

    • Lead routing
    • CRM setup
    • Integrations

  • Operations and organization

    Systems that hold steady when the season peaks and the phone does not stop ringing.

    • Crews
    • Scheduling
    • Pricing

  • Lighting know-how

    Proven playbooks from a top-performing lighting company, for the craft itself, not only the marketing.

    • Installs
    • Permanent lighting
    • Product sourcing

The proof

Built inside a working lighting company

Sam Mayberry built Let It Glow, a Christmas lighting company in Tulsa, and completed a successful exit. Today he is focused on Light AI and on consulting for lighting contractors, bringing the same playbooks to your business: how to sell, install, staff and run a season, and how to market it.

  • 35% quote close rate
  • About 30% growth, reaching six figures in three months
  • 90% reduction in quoting time

Let It Glow’s results from its 2025 Light AI pilot.

“Once you have a solid operation going, the single most important part of your business is your sales pipeline.”

Sam MayberryFounded Let It Glow · now Light AI and consulting
Let It Glow showcase featuring warm white, cool white, mini lights, custom holiday lighting, and the company's project highlights
Visit Let It Glow’s site

A real lighting company, behind the scenes

Real trucks, a real warehouse and real crews, season after season. The team that ran Let It Glow built Light AI, and brings the same systems to your business.

  • Let It Glow warehouse with stacked storage bins along the wall
  • A crew member wiring lights onto the rack of a red Let It Glow truck
  • Work table and color-coded bins in the Let It Glow warehouse
  • A long wall of black storage totes with yellow lids, customer labels blurred
  • Let It Glow yard sign by the roadside (other cars blurred)
  • Front of a Let It Glow truck with a lit wreath and a lit roof rack
  • Home with warm white lights along every roofline
  • Home with outlined windows, wreaths and colored uplighting
  • Lit gift-box display at the Sapulpa Christmas Chute
  • Modern home with multicolor C9 roofline lights
  • Let It Glow installer in front of a finished warm white install (face blurred)
  • Home with wrapped trees in red and green and lit trim
  • Stone home with alternating red and cool white roofline lights
  • Home with warm white rooflines and a red-outlined garage at dusk
  • Large home with warm white lights on every gable
  • White brick home with evenly spaced warm white bulbs

Photos from Let It Glow, shown at reduced quality. Some details are blurred for privacy.

How it works

From first call to a clear plan

  1. Step 1

    Tell us what you need

    A short form. Pick every area you want help with.

  2. Step 2

    A call with the team

    We talk through your business, your season and your goals.

  3. Step 3

    A clear plan

    You get a plan and a quote before any work starts.

  4. Step 4

    We build it with you

    Hands-on help, paced around your season.

Book a consultation

Start the conversation

A few details help us come to the call prepared. We will get back to you to set up a time.

  • Playbooks from a working lighting company
  • Digital and on-the-roof expertise
  • One team, one plan
What can we help with?

Choose as many as you like.

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